More Room for Ideas
How can you turn an estate into a MINI?
The new MINI Clubman – the biggest MINI ever – should become the cult car for all grown-up creatives. People from the start-up scene, designers, artists and other creatives were asked for their ideas, inspired by the new MINI Clubman. They were invited to submit their ideas to the microsite.
- Project Type
They answered with a whole host of crazy ideas, taking to Facebook to tout their idea in the hope of improving their chances of winning. The idea receiving the most likes would then be presented at the Vienna Autoshow and was backed by MINI and a Kickstarter campaign to develop a prototype.
Honorable Mention (Cyber / Social Media)
Holger Paasch, Martin Herrmann, Roland Wittl
Stefan Prosch, Matthias Mellitzer, Roland Czybulinski
- Frontend Development
- Backend Development
Christoph Lettner, Lukas Lederer
- 2D Animation