Organics by Red Bull
![](/assets/transforms/imager/images/1353/organics_title_W100_e0ae78429273310159dfa398ea2ba887.webp 100w, /assets/transforms/imager/images/1353/organics_title_W200_5f28a37dfffeac17d8504dfc1bc3d34b.webp 200w, /assets/transforms/imager/images/1353/organics_title_W300_9d774b89831857b4dfc965837c0ae6fd.webp 300w, /assets/transforms/imager/images/1353/organics_title_W400_616b2c32fb7bb9679ad560fc61635847.webp 400w, /assets/transforms/imager/images/1353/organics_title_W500_b52aeff1da97c6da6d7956e791a586c1.webp 500w, /assets/transforms/imager/images/1353/organics_title_W600_5472332afa344033d2bf9e7b6b9d883e.webp 600w, /assets/transforms/imager/images/1353/organics_title_W700_af599ee76a60a3ffac0b778428c6ae2f.webp 700w, /assets/transforms/imager/images/1353/organics_title_W800_5ae402c9837860cd6e4f65e304b3a5fa.webp 800w, /assets/transforms/imager/images/1353/organics_title_W1200_6c0c164bd2b597ee32b68b8b5755bd2e.webp 1200w, /assets/transforms/imager/images/1353/organics_title_W1600_353fe568217a4ecd8f2727f818d6534e.webp 1600w, /assets/transforms/imager/images/1353/organics_title_W2400_4e57d52f89dc62001fa3deff5aab68af.webp 2400w)
Die Idee
Die Jungs vom Team Rottensteiner waren nicht nur für die gesamte Corporate Identity und die Kampagne verantwortlich, sondern erstellten auch viele wundervolle Illustrationen, die jede Geschmacksrichtung der Produktlinie individuell umrahmten. Sie waren es absolut wert, ihnen durch die Interaktion des Benutzers Leben einzuhauchen.
![](/assets/transforms/imager/images/1354/organics_sprites_W100_e0ae78429273310159dfa398ea2ba887.webp 100w, /assets/transforms/imager/images/1354/organics_sprites_W200_5f28a37dfffeac17d8504dfc1bc3d34b.webp 200w, /assets/transforms/imager/images/1354/organics_sprites_W300_9d774b89831857b4dfc965837c0ae6fd.webp 300w, /assets/transforms/imager/images/1354/organics_sprites_W400_616b2c32fb7bb9679ad560fc61635847.webp 400w, /assets/transforms/imager/images/1354/organics_sprites_W500_b52aeff1da97c6da6d7956e791a586c1.webp 500w, /assets/transforms/imager/images/1354/organics_sprites_W600_5472332afa344033d2bf9e7b6b9d883e.webp 600w, /assets/transforms/imager/images/1354/organics_sprites_W700_af599ee76a60a3ffac0b778428c6ae2f.webp 700w, /assets/transforms/imager/images/1354/organics_sprites_W800_5ae402c9837860cd6e4f65e304b3a5fa.webp 800w, /assets/transforms/imager/images/1354/organics_sprites_W1200_6c0c164bd2b597ee32b68b8b5755bd2e.webp 1200w, /assets/transforms/imager/images/1354/organics_sprites_W1600_353fe568217a4ecd8f2727f818d6534e.webp 1600w, /assets/transforms/imager/images/1354/organics_sprites_W2400_4e57d52f89dc62001fa3deff5aab68af.webp 2400w)
Der Einsatz von Bild-Sprites reduziert die Anzahl der Serveranfragen und spart Bandbreite
![](/assets/transforms/imager/images/2911/Organics_Desktop_Home_W100_e0ae78429273310159dfa398ea2ba887.webp 100w, /assets/transforms/imager/images/2911/Organics_Desktop_Home_W200_5f28a37dfffeac17d8504dfc1bc3d34b.webp 200w, /assets/transforms/imager/images/2911/Organics_Desktop_Home_W300_9d774b89831857b4dfc965837c0ae6fd.webp 300w, /assets/transforms/imager/images/2911/Organics_Desktop_Home_W400_616b2c32fb7bb9679ad560fc61635847.webp 400w, /assets/transforms/imager/images/2911/Organics_Desktop_Home_W500_b52aeff1da97c6da6d7956e791a586c1.webp 500w, /assets/transforms/imager/images/2911/Organics_Desktop_Home_W600_5472332afa344033d2bf9e7b6b9d883e.webp 600w, /assets/transforms/imager/images/2911/Organics_Desktop_Home_W700_af599ee76a60a3ffac0b778428c6ae2f.webp 700w, /assets/transforms/imager/images/2911/Organics_Desktop_Home_W800_5ae402c9837860cd6e4f65e304b3a5fa.webp 800w, /assets/transforms/imager/images/2911/Organics_Desktop_Home_W1200_6c0c164bd2b597ee32b68b8b5755bd2e.webp 1200w, /assets/transforms/imager/images/2911/Organics_Desktop_Home_W1600_353fe568217a4ecd8f2727f818d6534e.webp 1600w, /assets/transforms/imager/images/2911/Organics_Desktop_Home_W2400_4e57d52f89dc62001fa3deff5aab68af.webp 2400w)
![](/assets/transforms/imager/images/2912/Organics_Desktop_SimplyCola_W100_e0ae78429273310159dfa398ea2ba887.webp 100w, /assets/transforms/imager/images/2912/Organics_Desktop_SimplyCola_W200_5f28a37dfffeac17d8504dfc1bc3d34b.webp 200w, /assets/transforms/imager/images/2912/Organics_Desktop_SimplyCola_W300_9d774b89831857b4dfc965837c0ae6fd.webp 300w, /assets/transforms/imager/images/2912/Organics_Desktop_SimplyCola_W400_616b2c32fb7bb9679ad560fc61635847.webp 400w, /assets/transforms/imager/images/2912/Organics_Desktop_SimplyCola_W500_b52aeff1da97c6da6d7956e791a586c1.webp 500w, /assets/transforms/imager/images/2912/Organics_Desktop_SimplyCola_W600_5472332afa344033d2bf9e7b6b9d883e.webp 600w, /assets/transforms/imager/images/2912/Organics_Desktop_SimplyCola_W700_af599ee76a60a3ffac0b778428c6ae2f.webp 700w, /assets/transforms/imager/images/2912/Organics_Desktop_SimplyCola_W800_5ae402c9837860cd6e4f65e304b3a5fa.webp 800w, /assets/transforms/imager/images/2912/Organics_Desktop_SimplyCola_W1200_6c0c164bd2b597ee32b68b8b5755bd2e.webp 1200w, /assets/transforms/imager/images/2912/Organics_Desktop_SimplyCola_W1600_353fe568217a4ecd8f2727f818d6534e.webp 1600w, /assets/transforms/imager/images/2912/Organics_Desktop_SimplyCola_W2400_4e57d52f89dc62001fa3deff5aab68af.webp 2400w)
![](/assets/transforms/imager/images/2909/Organics_Desktop_BitterLemon_W100_e0ae78429273310159dfa398ea2ba887.webp 100w, /assets/transforms/imager/images/2909/Organics_Desktop_BitterLemon_W200_5f28a37dfffeac17d8504dfc1bc3d34b.webp 200w, /assets/transforms/imager/images/2909/Organics_Desktop_BitterLemon_W300_9d774b89831857b4dfc965837c0ae6fd.webp 300w, /assets/transforms/imager/images/2909/Organics_Desktop_BitterLemon_W400_616b2c32fb7bb9679ad560fc61635847.webp 400w, /assets/transforms/imager/images/2909/Organics_Desktop_BitterLemon_W500_b52aeff1da97c6da6d7956e791a586c1.webp 500w, /assets/transforms/imager/images/2909/Organics_Desktop_BitterLemon_W600_5472332afa344033d2bf9e7b6b9d883e.webp 600w, /assets/transforms/imager/images/2909/Organics_Desktop_BitterLemon_W700_af599ee76a60a3ffac0b778428c6ae2f.webp 700w, /assets/transforms/imager/images/2909/Organics_Desktop_BitterLemon_W800_5ae402c9837860cd6e4f65e304b3a5fa.webp 800w, /assets/transforms/imager/images/2909/Organics_Desktop_BitterLemon_W1200_6c0c164bd2b597ee32b68b8b5755bd2e.webp 1200w, /assets/transforms/imager/images/2909/Organics_Desktop_BitterLemon_W1600_353fe568217a4ecd8f2727f818d6534e.webp 1600w, /assets/transforms/imager/images/2909/Organics_Desktop_BitterLemon_W2400_4e57d52f89dc62001fa3deff5aab68af.webp 2400w)
![](/assets/transforms/imager/images/2910/Organics_Desktop_GingerAle_W100_e0ae78429273310159dfa398ea2ba887.webp 100w, /assets/transforms/imager/images/2910/Organics_Desktop_GingerAle_W200_5f28a37dfffeac17d8504dfc1bc3d34b.webp 200w, /assets/transforms/imager/images/2910/Organics_Desktop_GingerAle_W300_9d774b89831857b4dfc965837c0ae6fd.webp 300w, /assets/transforms/imager/images/2910/Organics_Desktop_GingerAle_W400_616b2c32fb7bb9679ad560fc61635847.webp 400w, /assets/transforms/imager/images/2910/Organics_Desktop_GingerAle_W500_b52aeff1da97c6da6d7956e791a586c1.webp 500w, /assets/transforms/imager/images/2910/Organics_Desktop_GingerAle_W600_5472332afa344033d2bf9e7b6b9d883e.webp 600w, /assets/transforms/imager/images/2910/Organics_Desktop_GingerAle_W700_af599ee76a60a3ffac0b778428c6ae2f.webp 700w, /assets/transforms/imager/images/2910/Organics_Desktop_GingerAle_W800_5ae402c9837860cd6e4f65e304b3a5fa.webp 800w, /assets/transforms/imager/images/2910/Organics_Desktop_GingerAle_W1200_6c0c164bd2b597ee32b68b8b5755bd2e.webp 1200w, /assets/transforms/imager/images/2910/Organics_Desktop_GingerAle_W1600_353fe568217a4ecd8f2727f818d6534e.webp 1600w, /assets/transforms/imager/images/2910/Organics_Desktop_GingerAle_W2400_4e57d52f89dc62001fa3deff5aab68af.webp 2400w)
![](/assets/transforms/imager/images/2913/Organics_Desktop_TonicWater_W100_e0ae78429273310159dfa398ea2ba887.webp 100w, /assets/transforms/imager/images/2913/Organics_Desktop_TonicWater_W200_5f28a37dfffeac17d8504dfc1bc3d34b.webp 200w, /assets/transforms/imager/images/2913/Organics_Desktop_TonicWater_W300_9d774b89831857b4dfc965837c0ae6fd.webp 300w, /assets/transforms/imager/images/2913/Organics_Desktop_TonicWater_W400_616b2c32fb7bb9679ad560fc61635847.webp 400w, /assets/transforms/imager/images/2913/Organics_Desktop_TonicWater_W500_b52aeff1da97c6da6d7956e791a586c1.webp 500w, /assets/transforms/imager/images/2913/Organics_Desktop_TonicWater_W600_5472332afa344033d2bf9e7b6b9d883e.webp 600w, /assets/transforms/imager/images/2913/Organics_Desktop_TonicWater_W700_af599ee76a60a3ffac0b778428c6ae2f.webp 700w, /assets/transforms/imager/images/2913/Organics_Desktop_TonicWater_W800_5ae402c9837860cd6e4f65e304b3a5fa.webp 800w, /assets/transforms/imager/images/2913/Organics_Desktop_TonicWater_W1200_6c0c164bd2b597ee32b68b8b5755bd2e.webp 1200w, /assets/transforms/imager/images/2913/Organics_Desktop_TonicWater_W1600_353fe568217a4ecd8f2727f818d6534e.webp 1600w, /assets/transforms/imager/images/2913/Organics_Desktop_TonicWater_W2400_4e57d52f89dc62001fa3deff5aab68af.webp 2400w)
![](/assets/transforms/imager/images/1355/organics_mobile_W100_e0ae78429273310159dfa398ea2ba887.webp 100w, /assets/transforms/imager/images/1355/organics_mobile_W200_5f28a37dfffeac17d8504dfc1bc3d34b.webp 200w, /assets/transforms/imager/images/1355/organics_mobile_W300_9d774b89831857b4dfc965837c0ae6fd.webp 300w, /assets/transforms/imager/images/1355/organics_mobile_W400_616b2c32fb7bb9679ad560fc61635847.webp 400w, /assets/transforms/imager/images/1355/organics_mobile_W500_b52aeff1da97c6da6d7956e791a586c1.webp 500w, /assets/transforms/imager/images/1355/organics_mobile_W600_5472332afa344033d2bf9e7b6b9d883e.webp 600w, /assets/transforms/imager/images/1355/organics_mobile_W700_af599ee76a60a3ffac0b778428c6ae2f.webp 700w, /assets/transforms/imager/images/1355/organics_mobile_W800_5ae402c9837860cd6e4f65e304b3a5fa.webp 800w, /assets/transforms/imager/images/1355/organics_mobile_W1200_6c0c164bd2b597ee32b68b8b5755bd2e.webp 1200w, /assets/transforms/imager/images/1355/organics_mobile_W1600_353fe568217a4ecd8f2727f818d6534e.webp 1600w, /assets/transforms/imager/images/1355/organics_mobile_W2400_4e57d52f89dc62001fa3deff5aab68af.webp 2400w)
Das Ergebnis
Die brandneue Website der Organics by Red Bull-Produktlinie bietet ein einzigartiges Benutzererlebnis: Durch die Scroll-Interaktion des Benutzers drehen sich die Dosen von einer Geschmacksrichtung zur anderen und erwecken die abgebildeten Artikel zum Leben. Einige Länder liefern zusätzliche Rezepte, wie Sie Ihren Lieblings-Mocktail selbst mixen können.