Salzburgring Title

Salzbur­gring

Vic­to­ries and defeats, tri­umphs and tragedies, and oodles of pas­sion for motor rac­ing: with the start of con­struc­tion works for the Ring in 1968, the foun­da­tion stone for the Aus­tri­an high-speed track at the gates of Salzburg was laid. The leg­endary Ring now looks back on five decades of unfor­get­table slip­stream duels and high­ly dra­mat­ic rain battles. 

The Salzburg Ring is doubtless­ly a leg­end, and it is a leg­end with a future: a future in devel­op­ment — not only as far as the race track is concerned.

Year

2019

Client

IGM Salzburgring

Project Type

Corporate Website

Salzburgring Web Start

Half a Cen­tu­ry of Top-Class Motorsports

How can you com­bine tra­di­tion and progress? Salzburg Ring’s brand-new web­site impres­sive­ly shows how it is to be done: the web­site fea­tures state-of-the-art tech­nics, a nos­tal­gic visu­al style that is rem­i­nis­cent of images from the 1970s and 80s, hyper-tech­no­log­i­cal typog­ra­phy, and a mul­ti­tude of sub­tle animations.

Salzburgring Web Kalender

Inform – Expe­ri­ence – Visit

Salzburg Ring’s new web­site rais­es the leg­endary race track to a new lev­el and defines new stan­dards. A unique design com­bined with no-fuss user guid­ance and the website’s seg­men­ta­tion into cat­e­gories make it easy for the user to find what they are look­ing for and to expe­ri­ence the leg­end digitally.

Salzburgring Web Track
Salzburgring Web Weather
Salzburgring Web Data
Salzburgring Title

Cred­its

Creative & Art Direction

Stefan Prosch

Copywriting

IGM Salzburgring

Idea & Concept

Stefan Prosch

UI/UX

Stefan Prosch

Web Development

Stefan Prosch